Swan to Fox makes sense

Last week SCA announced that Chrissie Swan would join “Fifi & Dave” on Fox Breakfast in Melbourne each Friday at 8am.

It’s a smart move. For both parties, and for quite different reasons.

I’m not privy to the background behind ARN’s decision to exit Chrissie from Mix last year, however decisions like that are not taken lightly, and it would clearly have been well-considered.

Notwithstanding that, I don’t expect many (even ARN) would disagree that Chrissie is an extremely talented broadcaster who resonates (particularly) with female listeners.

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Haters gonna hate

Successful brands, irrespective of whether they are radio stations, breakfast shows or in any other category, are bold and unapologetic about who and what they are.

They understand that to be successful means, amongst other things, ensuring that you are distinctive enough so that a segment of the audience dislikes  what you do.

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Reality has nothing to do with 'real'

Whenever a new Breakfast show in a metropolitan or major regional market is announced there tends to be one of three reactions. 
 
The first is those who are supportive "these guys are awesome, the show will rock";
 
The second the doubters "never rated these guys and I don't know what XYZ programmer sees in them";

 

The third is the critic of part of the casting "I love X, but surely they could have found someone better than Y".

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Good to Great

Hosting Breakfast radio, irrespective of market size or format, is a tough gig.

As the on-air figureheads of the radio station the talent obviously carry enormous influence over the success, or otherwise, of the station.

Breakfast is a trade-off. On the positive side the talent, certainly in metropolitan markets, are paid exceptionally well and they enjoy the side benefits that the significant boost to their profile brings.

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Heritage airplay is not a gender issue


Commercial Radio is often an easy target for criticism; airplay for Australian music, support for new music, dayparting, online streaming royalties.

Some of that criticism is fair, and some is not. The most recent criticism comes courtesy of Tina Arena, who has a new album out (reset).

Arena has stated that the Australian music industry is biased against females who have to work harder than males to achieve success.

Arena has said; "It is very difficult to be a female in the industry in Australia, yes absolutely.

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Sydney in 2014. Intriguing.


The news that everyone had expected was confirmed last week with ARN announcing that Kyle & Jackie O will join the soon to be renamed, and reformatted, Mix 106.5.

It is clear from the sizzle reel that 106.5, which appears almost certain to be called KIIS, will be a CHR/Pop station occupying a frontal position with 2Day and Nova 96.9.

It’s a powerful move, and one that will be likely to change the landscape of Sydney FM radio.

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Reines criticism unfair

Ros Reines (pictured) has written a piece in the Daily Telegraph criticising female (FM) radio hosts for being 'ditzy' and not 'raising the level of debate'.

Reines has focused primarily on Sophie Monk following her fill-in role for Fifi Box on the Today Network and saying that Monk's departure has now meant FM radio content has intellectually skyrocketed.

In part Reines has said;

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Is The Voice the best way to get airplay


Commercial Radio has always been an easy target for criticism over support for new Australian artists.

It is cyclical. At various points in the cycle the criticism has a slightly different focus. 

In the 90’s, the common criticism was that radio was too focused on playing new music by heritage artists, such as Jimmy Barnes (pictured) and that new artists simply couldn’t get a look in.

In the early 2000’s it went the other way. 

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John Laws you are a disgrace


John Laws won’t read this. Even if he did he wouldn’t care.

And that’s fine.

Because he is John Laws and he obviously knows best.

At 2SM he clearly runs the show. He calls the shots. He sets the agenda for his show. He is the final arbiter of what is, or isn’t, suitable content. He's the boss.

He is also a disgrace.

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Wanna be a Rock Star?

There is a book that I have read numerous times in the past year or so, and have talked up to many people. It is an absolute ripper.

The book is called 'Brand Like a Rock Star', and is written by a Canadian called Steve Jones.

Last week Steve sent out the below email called 'The Rock Star Business Manifesto', which I will make a couple of comments on.

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The Capital Radio Network have a vacancy for a Producer in Canberra. Details.

 
 
 

Northern Territory Broadcasters has a vacancy for a Program and Content Director. Details.

 

 

105.1 Life FM Bendigo has a vacancy for a General Manager. Details.

 
 

Macquarie Radio Network has a vacancy for a Broadcast Technician based in Brisbane. Details.

 

 

 

 

 

 

7HO has a vacancy for a Promotions Manager. Details

 

Nova Entertainment are looking for a Creative Writer based in Melbourne. Details.

 

 

7XS has a vacancy for a Breakfast Announcer.  Details.

 

Grant Broadcasters are looking for a Creative Writer / On Air Personality based in Port Pirie.Details.

.

Nova 93.7 has a vacancy for a Creative Writer. Details.

 

ABC Local Radio are looking for 2 Local Content Managers, one in Sydney and one in Melbourne. Details.

 

Mix 106.3 are looking for a Breakfast Producer. Details.

 

 

4BC in Brisbane has a vacancy for a News Journalist. Details.

 
 
 
 

Geelong Broadcasters has a vacancy for a Journalist/Newsreader on a 12 month contract. Details.

 

 

Macquarie Radio Network has a vacancy for a Promotions Assistant based in Brisbane. Details.

 

 

 

 

 
 

Grant Broadcasters has a vacancy for a Broadcast Engineer based in Cairns. Details.

 

 

 

 

 

 

 

 

 
 
 

ARN has a vacancy for a Senior Producer with Hughesy and Kate. Details.

 

Recent Comments

James Bayes, Southern Cross Austereo's head of digital sales & operations, has been poached by a Melbourne mobile startup called Unlockd.

 

 

2XL’s Andrew Page will make his Metro debut next month joining MRN 4BC Newsroom.

 

 

 
 

Garry Dean is new the Creative Director for Nova 93.7.

 

 
 

Fairlie Hamilton is returning to i98 to join Marty Haynes on breakfast. 

 
 

Brian Gallagher is joining the ranks of SCA as Chief Sales Office

 

ARN has appointed Sue Carter as the new CD for Mix102.3 and Cruise 1323 in Adelaide

 
 

Sarah Tinsley is joining ARN as their National Legal and Business Affairs Director.

 
 

Sam Bingley, formerly of SCA Melbourne, has joined Crocmedia as Chief Commercial Officer.

Scott Mayman is back in the country and is working on the Sunshine Coast for three weeks in the MIXFM/SEAFM newsroom.

 

 

 

 
 
 
 

Bianca Dye has left the i98 Breakfast show and “is off to pursue her bucket list and chase some new opportunities”.

 
 
 
 

Amy Moon has been appointed General Manager at Joy 94.


 

 
 
 

Most Read (Last 30 Days)

Adelaide Advertisers

1. National Tiles National Tiles Co Pty Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Radio, It's A Love Thing Campaign Commercial Radio Australia Ltd
4. The Hot Plate Nine Network (PBL Media)
5. Flight Centre Flight Centre Travel Group Ltd

Brisbane Advertisers

1. National Tiles National Tiles Co Pty Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Radio, It's A Love Thing Campaign Commercial Radio Australia Ltd
4. Flight Centre Flight Centre Travel Group Ltd
5. The Hot Plate Nine Network (PBL Media)

Central Coast Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Ettalong Diggers Ettalong Beach War Memorial Club Ltd
4. Never Let A Mate Walk Home Drunk Campaign Pedestrian Council Of Australia Ltd
5. Gosford RSL Club Gosford RSL Club

Gold Coast Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. The Hot Plate Nine Network (PBL Media)
4. Gold Coast Airport Queensland Airports Ltd
5. Radio, It's A Love Thing Campaign Commercial Radio Australia Ltd

Melbourne Advertisers

1. National Tiles National Tiles Co Pty Ltd
2. Radio, It's A Love Thing Campaign Commercial Radio Australia Ltd
3. Bertocchi Bertocchi Smallgoods Pty Ltd
4. Chemist Warehouse Chemist Warehouse
5. The Great Australian Spelling Bee Network Ten Pty Ltd

Newcastle Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Vodafone Vodafone Pty Ltd
4. Dial Before You Dig Dial Before You Dig Services Ltd
5. Nobby Kitchens Nobby Kitchens

Perth Advertisers

1. The Hot Plate Nine Network (PBL Media)
2. Harvey Norman Harvey Norman Holdings Ltd
3. Radio, It's A Love Thing Campaign Commercial Radio Australia Ltd
4. Saturday Lotto Lotterywest
5. Chemist Warehouse Chemist Warehouse

Sydney Advertisers

1. Harvey Norman Harvey Norman Holdings Ltd
2. Radio, It's A Love Thing Campaign Commercial Radio Australia Ltd
3. Bing Lee Bing Lee Electrics Pty Ltd
4. Paul's Warehouse Paul's Retail Pty Ltd
5. Brydens Brydens

Wollongong Ratings

1 I98 23.8 (28.5) WIN
2 Wave FM 16.0 (17.3) GRANT
  • 10+ share Mon-Sun, Survey 1/2014
  • IRIS Research

Wellington Ratings

1 NewstalkZB 15.3 (10.5) TRN
2 The Breeze 13.7 (14.6) Mediaworks
3 ZM 11.3 (12.4) TRN
4 The Sound 7.5 (7.1) Mediaworks
5 The Rock 7.4 (8.3) Mediaworks
6 The Edge 6.6 (8.3) Mediaworks
7 Coast 5.7 (4.6) TRN
  • 10+ share, Survey 1/2014

Warrnambool Ratings

1 Coast FM 37.7 - Ace
2 3YB 21.7 - Ace
3 triple j 7.3 - ABC
4 ABC Local Radio 4.0 - ABC
5 ABC Radio Nat. 2.5 - ABC
6 Classic FM 1.5 - ABC
  • 10+ share Mon-Sun, Survey 1/2015
  • Xtra Research

Sydney Ratings

 

1 2GB 12.8 (11.9) MRN
2ABC 702 8.6 (8.0) ABC
3 WSFM 8.2 (8.5) ARN
4 TRIPLE M 7.9 (7.2) SCA
5KIIS 1065 7.6(8.9) ARN
6smoothfm 95.3 7.2 (7.6) NE
7Nova 96.9 6.9(6.8)NE
8triple j6.3(6.5) ABC
  • 10+ share Mon-Sun, Survey 4/2015

Perth Ratings

1 Mix 94.5 14.3 (13.5) SCA
2 Nova 93.7 12.5 (11.3) NE
3 96FM 10.5 (10/9) ARN
4 triple j 10.3 (12.0) ABC
5ABC72010.1(9.8)ABC
6 hit 929 7.8 (7.2) SCA
7 6PR 6.9(7.2)MRN
8 6IX 6.4 (6.0) CAP
  • 10+ share Mon-Sun, Survey 4/2015
  • 96FM now owned by ARN / 6PR owned by MRN

Newcastle Ratings

1 KOFM 1563 (15.3) SCA
2 ABC1233 13.6 (11.9) ABC
3NXFM 10.7(11.6) SCA
4 2HD 10.4 (9.8) BOG
5 Triple J 9.9 (9.9) ABC
6New FM8.5(10.0)BOG
7 Classic FM 4.0 (3.) ABC
  • 10+ Share Mon-Sun, Survey 1/2015

 

Melbourne Ratings

 

1 3AW 12.1 (13.7) MRN
2 ABC 774 10.9 (11.5) ABC
3 Gold 8.7 (7.9) ARN
4 Triple M 8.6 (7.9) SCA
5 Fox FM 7.7 (6.9) SCA
6 smooth935 7.5 (7.4) NE
7 KIIS 101.1 7.3 (6.2) ARN
8Nova 100 6.3(6.3)NE
  • 10+ share Mon-Sun, Survey 4/2015
  • Mix101.1 now KIIS 101.1 

Gold Coast Ratings

1 Hot Tomato 14.2 (14.1) HT
2 Gold FM 11.9 (14.3) SCA
3 Sea FM 9.6 (9.5) SCA
4 ABC 91.7FM 7.9 (6.7) ABC
5 triple j 7.8 (9.4) ABC
6 ABC612 5.2 (3.3) ABC
7 Radio National 2.5 (2.3) ABC
  • 10+ Share Mon-Sun, Survey 3/2014

 

Christchurch Ratings

1 Newstalk ZB 17.0 (16.1) TRN
2 More FM 10.7 (11.8) Mediaworks
3 The Breeze 10.2 (8.8) Mediaworks
4 The Rock 9.0 (10.3) Mediaworks
5 The Edge 6.9 (6.5) Mediaworks
6 The Sound 6.0 (6.4) Mediaworks
7 Classic Hits 5.7 (5.7) TRN
  • 10+ share, Survey 1/2014

Canberra Ratings

  104.7 18.8 (18.5) SCA
  ABC666 15.3 (15.3) ABC
  Mix 106.3 13.9 (11.6) SCA
  Classic FM 8.6 (9.3) ABC
  triple j 8.2 (8.5) ABC
  2CC 6.1 (6.0) Capital
  2CA 5.5 (7.0) Captial
  Radio National 3.6 (3.0) ABC
  • 10+ share Mon-Sun, Survey 2/2015

 

Brisbane Ratings

 

197.3FM14.0(13.7)ARN
2Nova 106.9 13.2(12.3NE
3ABC61210.0(10.8) ABC
4 4MMM 9.8 (9.1) SCA
5hit105.3 8.3(8.0) SCA
5 4KQ 8.3 (7.7) ARN
6 TRIPLE J 7.8 (7.8) ABC
7 4BC 5.0 (4.9) MRN
84BC 4.5(5.0 MRN
  • 10+ share Mon-Sun, Survey 4/2015
  • B105 now hit105.3

Auckland Ratings

1 Newstalk ZB 13.4 (13.0) TRN
2 Coast  9.6 (8.1) TRN
3 The Edge 7.8 (6.0) Mediaworks
4 The Breeze 7.0 (6.5) Mediaworks
5 Classic Hits 6.7 (5.9) TRN
6 ZM 5.9 (5.6) TRN
7 Mai FM 5.2 (4.3) TRN
  • 10+ share, Survey 1/2014

Adelaide Ratings

1 Mix 102.3 14.0 (14.3) ARN
2Nova 91.9 12.5 (12.4) NE
3 FIVEaa 12.0 (12.0) NE
4ABC89110.9(12.3) ABC
5 Cruise 10.4 (8.8) ARN
6 Triple M 8.8 (8.5) SCA
7triple j 7.6 (8.7) ABC
8hit1076.7(6.0) SCA
  • 10+ share Mon-Sun, Survey 4/2015 (GfK)
  • hit107 on-air Oct 2014, was SAFM
CompanyStock IDPriceChange
Southern Cross Media
SXL
0.965
-0.52%
APN News & Media
APN
0.715
-0.69%
Fairfax Media
FXJ
0.850
0.00%
Macquarie Radio
MRN
1.10
0.00%
Pacific Star Network
PNW
0.300
0.00%
Oceania Capital
OCP
1.22
0.00%
Ten Network
TEN
0.210
2.44%
Seven West Media
SWM
0.905
-2.16%
Nine Entertainment
NEC
1.53
0.00%
Prime Media
PRT
0.650
-3.70%

Most Commented (All Time)