Radio Today

How to Win the Ratings - The Breakfast Show Blueprint - Part 11

Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman, part 2 with Todd Wallace, part 3 with Randy Lane, part 4 with Brad March, part 5 with Rad Messick, part 6 with Dave Charles, part 7 with Mark Ramsey part 8 with Tracy Johnson  part 9 with John Parikhal and part 10 with Steve Reynolds.

Today we learn about what makes great Breakfast radio from Tom Watson (pictured).

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Published on Tuesday, 22 July 2014 06:00 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 10

Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman, part 2 with Todd Wallace, part 3 with Randy Lane, part 4 with Brad March, part 5 with Rad Messick, part 6 with Dave Charles, part 7 with Mark Ramsey part 8 with Tracy Johnson and part 9 with John Parikhal.

Today we learn about what making great Breakfast radio from Steve Reynolds (pictured).

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Published on Friday, 04 July 2014 09:00 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 9

Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman, part 2 with Todd Wallace, part 3 with Randy Lane, part 4 with Brad March, part 5 with Rad Messick, part 6 with Dave Charles, part 7 with Mark Ramsey and part 8 with Tracy Johnson.

Today we learn about what makes up the best radio shows from John Parikhal (left), a media consultant and author who has enviable radio and TV experience.

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Published on Tuesday, 24 June 2014 06:00 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 8

Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman, part 2 with Todd Wallace, part 3 with Randy Lane, part 4 with Brad March, part 5 with Rad Messick, part 6 with Dave Charles and part 7 with Mark Ramsey.

Today we learn about the traits of great on air talent from Tracy Johnson (pictured), the President of the Tracy Johnson Media Group.

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Published on Tuesday, 17 June 2014 06:00 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 7

Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman, part 2 with Todd Wallace, part 3 with Randy Lane, part 4 with Brad March, part 5 with Rad Messick and part 6 with Dave Charles.

Today we get career advice for on air talent from Mark Ramsey (right), the President of Mark Ramsey Media LLC.

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Published on Friday, 06 June 2014 06:00 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 6

Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman, part 2 with Todd Wallace, part 3 with Randy Lane, part 4 with Brad March and part 5 with Rad Messick.

Today we get insights from Dave Charles (left) - President of MRI-Media RESULTS International who shares his secrets of breakfast radio.

Today we get insights from Rad Messick (left) - Regional Programming Manager at Clear Channel Media + Entertainment. - See more at: http://www.radiotoday.com.au/articles/greg-smith/4697-how-to-win-the-ratings-the-breakfast-show-blueprint-part-5.html#sthash.xmoZo0ct.dpuf
Today we get insights from Rad Messick (left) - Regional Programming Manager at Clear Channel Media + Entertainment. - See more at: http://www.radiotoday.com.au/articles/greg-smith/4697-how-to-win-the-ratings-the-breakfast-show-blueprint-part-5.html#sthash.xmoZo0ct.dpuf
Today we get insights from Rad Messick (left) - Regional Programming Manager at Clear Channel Media + Entertainment. - See more at: http://www.radiotoday.com.au/articles/greg-smith/4697-how-to-win-the-ratings-the-breakfast-show-blueprint-part-5.html#sthash.xmoZo0ct.dpuf

Read more...

Published on Monday, 26 May 2014 06:00 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 5


Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman, part 2 with Todd Wallace, part 3 with Randy Lane and part 4 with Brad March. Today we get insights from Rad Messick (left) - Regional Programming Manager at Clear Channel Media + Entertainment.

Read more...

Published on Monday, 19 May 2014 06:00 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 4


Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman, part 2 with Todd Wallace and part 3 with Randy Lane. Today we get insights from our own Brad March (left).

In competitive radio markets there are three key areas of focus - Music, Marketing and Mornings.

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Published on Monday, 12 May 2014 06:00 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 3

Greg Smith is a Director of Radio Today.

In this series of articles I wanted to explore the key ingredients of a top rating breakfast show.

I’ve enlisted the help of prominent programmers & researchers, people much smarter than me, to tell you how to win the ratings in radio’s most important daypart.

You can read part 1 with Jon Coleman and part 2 featuring Todd Wallace. Today we get insights from Randy Lane (left).

The Randy Lane Company specialises in talent coaching and personality branding for radio and television personalities. Jimmy Kimmel, Ryan Seacrest, Carson Daly and scores of others have been coached by Randy Lane.

The three most important qualities for breakfast shows today are:

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Published on Friday, 09 May 2014 07:39 Category: Greg Smith

How to Win the Ratings - The Breakfast Show Blueprint - Part 2

Greg Smith is a Director of Radio Today.

The key to ratings success is to build positive brand images. The smart thing to do is build them one at a time, bearing in mind the hierarchy that exists for musical & personality product attributes. In a previous article I wrote about the importance of winning the ‘Playing the best music for my taste’ attribute & also the mood service that the station provides.

In this series of articles I wanted to explore the equally important strategic position of owning the ‘Funny & Entertaining Breakfast’ hill. Kyle & Jackie O’s defection to KIIS has demonstrated the almighty power a great breakfast show can deliver to a station.

So how do you win ‘Funny & Entertaining Breakfast’? You can read part 1 here featuring Jon Coleman. Below is part 2.

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Published on Friday, 02 May 2014 06:00 Category: Greg Smith

 

2GB has a vacancy for a Senior Network Support Engineer. Details.

 

6IX has a vacancy for an Audio Producer. .Details.

 

Got a question? Got a suggestion?

Got a Story?

Email Blair anytime here.

 

4 People Media in Melbourne are looking for a National Sales Account Executive. Details.

 

98five Sonshine FM has a vacancy for a Content Director based in Perth. Details.

 

Crocmedia has a vacancy for a Commercial Director. Details.

 

SCA has a vacancy for an Announcer / Promotions Assistant in Port Macquarie. Details.

 

 

4BC and Magic 882 in Brisbane has a vacancy for a News Journalist. Details.

 

2GB has a vacancy for a Broadcast Technician. Details.

 

4BU and Hitz939 have welcomed Natasha Dean Jones as their new Journalist and Presenter,

 

Scotty McLaren is the new CD for Grant Broadcasters Hot 100 and MIX 104.9 in Darwin.

 

SCA CFO Peter Lewis has resigned from his post after one month with the company.

 

Mike Crothers from SCA is set to join the ranks at RCS Australia as their new General Manager.

 

Gemma Fordham (formerly O’Neill) has been appointed TRN Chief Content Officer.

 

 

Colin Taylor is set to become the new General Manager of Grant Broadcasters 7HO Hobart.

 

 

Group CEO of Mediaworks, Sussan Turner, has resigned.

 

 

Former MCM Head Simon Joyce as joined 'Brand New Media' overseeing Australia & New Zealand.

 

Dean Buchanan  has been appointed as Managing Director of TRN New Zealand.

 

Heidi Roberts is the new Assistant Breakfast Producer at 92.9 Perth.

 

Canberra Ratings

1 104.7 17.3 (17.5) SCA
2 Mix 106.3 16.8 (15.9) SCA
3 ABC666 16.4 (15.6) ABC
4 triple j 10.0 (10.3) ABC
5 Classic FM 8.2 (10.2) ABC
6 Radio National 7.6 (6.9) ABC
7 2CC 7.0 (6.6) Capital
  • 10+ overall share Mon-Sun, Survey 2/2014
  • GFK

Gold Coast Ratings

1 Gold FM 17.1* (15.1)** SCA
2 Hot Tomato 12.3* (13.4)** HT
3 Sea FM 10.9* (14.5)** SCA
4 triple j 8.0* (9.1)** ABC
5 ABC 91.7 FM 5.6* (5.3)** ABC
6 ABC612 4.7* (3.9)** ABC
7 4RN 3.0* (2.8)** ABC
  • 10+ Overall Share Mon-Sun, Survey 1/2014
  • * GfK / ** Nielsen

 

Brisbane Ratings

1 97.3FM 15.3 (13.9) ARN
2 Nova 106.9 11.6 (12.8) NovaEnt
3 B105 10.1 (10.6) SCA
4 Triple M 9.3 (8.6) SCA
5 ABC612 9.2 (9.2) ABC
6 4KQ 7.3 (6.8) ARN
7 triple j 7.2 (8.0) ABC
  • 10+ overall share Mon-Sun, Survey 4/2014
  • GfK

Perth Ratings

1 Mix 94.5 15.1 (14.5) SCA
2 Nova 93.7 11.8 (11.4) NovaEnt
3 96FM 11.1 (10.6) Fairfax
4 ABC720 10.6 (11.0) ABC
5 triple j 9.7 (11.7) ABC
6 92.9 9.3 (8.5) SCA
7 6PR 9.0 (7.9) Fairfax
  • 10+ overall share Mon-Sun, Survey 4/2014
  • GfK

Auckland Ratings

1 Newstalk ZB 13.4 (13.0) TRN
2 Coast  9.6 (8.1) TRN
3 The Edge 7.8 (6.0) Mediaworks
4 The Breeze 7.0 (6.5) Mediaworks
5 Classic Hits 6.7 (5.9) TRN
6 ZM 5.9 (5.6) TRN
7 Mai FM 5.2 (4.3) TRN
  • 10+ share, Survey 1/2014

Christchurch Ratings

1 Newstalk ZB 17.0 (16.1) TRN
2 More FM 10.7 (11.8) Mediaworks
3 The Breeze 10.2 (8.8) Mediaworks
4 The Rock 9.0 (10.3) Mediaworks
5 The Edge 6.9 (6.5) Mediaworks
6 The Sound 6.0 (6.4) Mediaworks
7 Classic Hits 5.7 (5.7) TRN
  • 10+ share, Survey 1/2014

Wellington Ratings

1 NewstalkZB 15.3 (10.5) TRN
2 The Breeze 13.7 (14.6) Mediaworks
3 ZM 11.3 (12.4) TRN
4 The Sound 7.5 (7.1) Mediaworks
5 The Rock 7.4 (8.3) Mediaworks
6 The Edge 6.6 (8.3) Mediaworks
7 Coast 5.7 (4.6) TRN
  • 10+ share, Survey 1/2014

Newcastle Ratings

1 KOFM 16.1* (18.7)** SCA
2 ABC1233 12.0* (10.2)** ABC
3 triple j 11.2* (10.7)** ABC
4 NXFM 10.3* (16.7)** SCA
5 2HD 8.8* (9.9)** BOG
6 New FM 8.4* (9.9)** BOG
7 Classic FM 5.1* (3.0)** ABC
  • 10+ Overall Share Mon-Sun, Survey 1/2014
  • * GfK / ** Nielsen

 

Adelaide Ratings

1 Mix 102.3 16.3 (16.7) ARN
=2 Nova 91.9 10.8 (11.7) NovaEnt
=2 ABC891 10.8 (10.7) ABC
3 FIVEaa 10.6 (11.3) NovaEnt
4 Triple M 9.1 (9.4) SCA
5 Cruise 1323 8.5 (7.9) ARN
6 triple j 7.6 (6.8) SCA
  • 10+ overall share Mon-Sun, Survey 4/2014
  • GfK

Wollongong Ratings

1 I98 23.8 (28.5) WIN
2 Wave FM 16.0 (17.3) GRANT
         
  • 10+ Overall Share Mon-Sun, Survey 1/2014
  • IRIS Research

Central Coast Ratings

1 Sea FM 17.7 (12.4) SCA
2 2GO FM 13.2 (17.5) SCA
3 Star 104.5 11.4 (14.3) NovaEnt
4 ABC 92.5 10.7 (9.9) ABC
5 2GB 9.8 (8.9) MRN
6 Triple J 5.8 (5.2) ABC
7 WSFM 2.8 (0.7) ARN
  • 10+ overall share Mon-Sun, Survey 1/2012
  • Nielsen Media Research

Albury Ratings

1 Star FM 22.9* (22.7)** SCA
2 The River 20.7* (27.0)** SCA
3 2AY 16.6* (11.9)** ACE
4 ABC Local Radio 14.0* (11.2)** ABC
5 Triple J 9.9* (4.2)** ABC
6 Radio National 2.2* (1.6)** ABC
  • 10+ overall share Mon-Sun, Survey 1/2014
  • * Xtra Research/ ** Nielsen 

Melbourne Ratings

1 ABC 774 13.1 (12.3) ABC
2 3AW 12.8 (12.5) Fairfax
=3 Gold 7.6 (8.8) ARN
=3 Triple M 7.6 (6.9) SCA
4 Fox FM 7.2 (6.9) SCA
5 Mix 101.1 7.1 (7.1) ARN
=6 Nova 100 6.7 (6.9) NovaEnt
=6 smoothfm 91.5 6.7 (6.9) NovaEnt
  • 10+ share Mon-Sun, Survey 4/2014 (GfK)

CompanyStock IDPriceChange
Southern Cross Media
SXL
1.21
0.83%
Fairfax Media Group
FXJ
0.860
-2.27%
Macquarie Radio Network
MRN
1.13
0.89%
Pacific Star Network
PNW
0.310
0.00%
APN News & Media
APN
0.790
1.94%
Oceania Capital
OCP
1.50
0.00%
Ten Network
TEN
0.285
-1.72%
Seven West Media
SWM
2.05
3.80%
Seven Group Holdings
SVW
7.72
-1.91%
Nine Entertainment
NEC
2.15
0.47%
Prime Media Group
PRT
1.02
0.99%