Radio Today

Apparently someone made a prank call...

Did you hear something about a radio station doing a prank call to a hospital somewhere ? Apparently it's made the news...everywhere !!!! ;)

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It did get talked about on Sunrise this morning - watch the segment below....

If you've been living under a rock you can see our story about the Hot 30 calling Kate Middleton's hospital here

 
Published on Published on Thursday, 06 December 2012 10:30



Anonymous(10:09am 06 Dec 2012)
It was brilliant!!

Why?
1. It created suspense - listening to call made you think 'will they or won't they get through...' which kept listeners involved.
2. It was humorous - the accents were so bad and the concept was edgy and a little bit cheeky that it made me laugh, which made me feel good, which kept me listening.
3. It was unpredictable - Once they got through, it had that 'O.M.G I can't believe we're doing this' feel which created excitement.
4. It was harmless - there was nothing malicious about the call, the content was not crude, demeaning or cringeworthy. It was exciting without making you guilty for listening.
5. It has generated talk and publicity which in turn has generated more interest.


At the end of the day, Kate wasn't disturbed, the Royals weren't affected and the nurse at the other end didn't really say anything that was incriminating - I think most people are just shocked at the simplicity of the gag and these ease in which it paid off.

If I was their PD, i'd congratulate them on a top stunt pulled off, and then tell them to just fly low for a few months knowing that they've generated enough talk to keep people listening for until February next year.
Of course to the public i'd be toeing the line, apologizing the Britts etc...

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Canberra Ratings

1 104.7 17.3 (17.5) SCA
2 Mix 106.3 16.8 (15.9) SCA
3 ABC666 16.4 (15.6) ABC
4 triple j 10.0 (10.3) ABC
5 Classic FM 8.2 (10.2) ABC
6 Radio National 7.6 (6.9) ABC
7 2CC 7.0 (6.6) Capital
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Gold Coast Ratings

1 Gold FM 14.3 (15.0)* SCA
2 Hot Tomato 14.1 (13.9)* HT
3 Sea FM 9.5 (8.8)* SCA
4 triple j 9.4 (7.6)* ABC
5 ABC 91.7 FM 6.7 (6.6)* ABC
6 ABC612 3.3 (4.2)* ABC
7 ABC FM 2.9 (2.2)* ABC
  • 10+ Overall Share Mon-Sun, Survey 3/2014
  • * previous survey

 

Brisbane Ratings

1 97.3FM 13.0 (13.0) ARN
2 Nova 106.9 12.9 (11.5) NovaEnt
3 ABC612 9.4 (11.5) ABC
4B1059.0(8.6)SCA
5Triple M8.7(9.6) SCA
6triple j8.0(8.4) ABC
7 4KQ 7.5 (7.6) ARN
  • 10+ share Mon-Sun, Survey 7/2014 (GfK)

Perth Ratings

1 Mix 94.5 14.5 (13.6) SCA
2 Nova 93.713.5 (13.6) NovaEnt
3triple j 10.4(9.7) ABC
4ABC720 9.6(10.1) ABC
5 96FM 9.4 (10.7) Fairfax
6 6PR 8.5 (9.6) Fairfax
7 92.9 8.4 (7.4) SCA
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Auckland Ratings

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2 Coast  9.6 (8.1) TRN
3 The Edge 7.8 (6.0) Mediaworks
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5 Classic Hits 6.7 (5.9) TRN
6 ZM 5.9 (5.6) TRN
7 Mai FM 5.2 (4.3) TRN
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Christchurch Ratings

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2 More FM 10.7 (11.8) Mediaworks
3 The Breeze 10.2 (8.8) Mediaworks
4 The Rock 9.0 (10.3) Mediaworks
5 The Edge 6.9 (6.5) Mediaworks
6 The Sound 6.0 (6.4) Mediaworks
7 Classic Hits 5.7 (5.7) TRN
  • 10+ share, Survey 1/2014

Wellington Ratings

1 NewstalkZB 15.3 (10.5) TRN
2 The Breeze 13.7 (14.6) Mediaworks
3 ZM 11.3 (12.4) TRN
4 The Sound 7.5 (7.1) Mediaworks
5 The Rock 7.4 (8.3) Mediaworks
6 The Edge 6.6 (8.3) Mediaworks
7 Coast 5.7 (4.6) TRN
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Newcastle Ratings

1 KOFM 15.3 (15.3)* SCA
2 ABC1233 11.9 (11.1)* ABC
3NXFM 11.6(9.7)* SCA
4New FM10.0(9.3)*BOG
5 triple j 9.9 (10.8)* ABC
6 2HD 9.8 (10.3)* BOG
7 Classic FM 3.9 (4.7)* ABC
  • 10+ Overall Share Mon-Sun, GfK Survey 3/2014

 

Adelaide Ratings

1 Mix 102.3 14.6 (15.2) ARN
2ABC891 11.3(12.2) ABC
3Nova 91.9 11.8(11.8)NovaEnt
4 FIVEaa 11,2 (11.1) NovaEnt
5 Triple M 9.0 (9.1) SCA
6hit107/SAFM8.3(8.5) SCA
7 Cruise 1323 7.6 (7.8) ARN
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1 I98 23.8 (28.5) WIN
2 Wave FM 16.0 (17.3) GRANT
         
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2 2GO FM 13.2 (17.5) SCA
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4 ABC 92.5 10.7 (9.9) ABC
5 2GB 9.8 (8.9) MRN
6 Triple J 5.8 (5.2) ABC
7 WSFM 2.8 (0.7) ARN
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4 ABC Local Radio 14.0* (11.2)** ABC
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6 Radio National 2.2* (1.6)** ABC
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5Gold 7.2(7.6)ARN
6smoothfm 91.5 7.2(6.4)NovaEnt
7Triple M6.7(7.1) SCA
8 Mix101.1 6.0 (5.8) ARN
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CompanyStock IDPriceChange
Southern Cross Media
SXL
1.01
1.50%
Fairfax Media Group
FXJ
0.757
0.33%
Macquarie Radio Network
MRN
1.11
0.00%
Pacific Star Network
PNW
0.300
0.00%
APN News & Media
APN
0.738
-0.34%
Oceania Capital
OCP
1.33
0.00%
Ten Network
TEN
0.265
-1.85%
Seven West Media
SWM
1.64
-0.61%
Seven Group Holdings
SVW
6.22
5.07%
Nine Entertainment
NEC
2.04
0.99%
Prime Media Group
PRT
0.880
2.33%