Guest Content

Who are you programming to ?
Tom Watson is president of A.C.C. Consulting & Marketing International with clients in major U.S. markets as well as in Europe and Asia. Tom consulted the Australian Radio Networks in the ...
Asking Great Questions
I believe focus is the greatest challenge for media salespeople today, and it’s the greatest single solution to their many challenges. In my 30 plus years of experience in the media sales ...
Radio Rejection
Recently, I was going through a box of ‘stuff’ from my early radio days. You know, the cassette air-checks, various station t-shirts and stickers, accumulated over a 25+ year career ...
The Broad Side
Amanda Lee is the Music Director at Fox FM Melbourne. Some 10 or so years ago, a young and very inexperienced lass started working at Sun FM in Shepparton as breakfast co-host. During that time, ...
What Your Sales Manager Expects
Just before Christmas I was conducting a three day sales training course with a mixed group of experienced and less experienced sales people. On the morning of the second day I posed a question: ...