Triple M to première digital-first cricket doco
Triple M will use the reach of its digital assets to debut cricket documentary Vindalosers – How To Win In India, commissioned by the network.
For anyone who’s ever picked up a bat or wanted the Australian cricket team to be just a little bit better, Triple M says this is 30 minutes of pure cricketing entertainment.
The full-length feature will be available on triplem.com.au on at 7pm tonight and promises to take cricket fans on a humorous, heart-warming and intriguing look at cricket in India.
Triple M network boss Mike Fitzpatrick said that the new documentary appeals to the sports element of the Triple M brand and is confident the majority of its 2.8 million fans across Triple M’s social channels will enjoy this film.
“It’s a golden age for long-form video content and accessing premium content is a new way for us to engage with our digital audience.”
Creators Nikos Andronicos and Damien Timms, who form TippyTappySports, spent four weeks on the subcontinent trying to understand why Aussies don’t have a great history on Indian soil.
From Justin Langer’s warning about “Mother Cricket” to Dean Jones’s handy list of “How To Succeed In India”, and tips from the man who (according to himself) is the greatest batting coach in India, this doco has it all.
Nikos and Damien play games in the park, on the street and anywhere else they can get away with it, in an attempt to become the first Australians to win in India since 2004/2005! This is the ultimate look at why Australia have failed so badly on the sub-continent and what they need to do to put things right.
Vindalosers Producer and Presenter Damien Timms said, “We always thought hearing about how difficult it was for the test team to tour India was an alternative fact. So we went to find out for ourselves!”
“Our goal was really to become the first Australians since 2004 to win something in India,” he said.
“We explored many ways to stay focused from yoga to haggling to driving but, batting without a box was one of the best.”
Watch the trailer courtesy of SCA: