Another Day, Another Apology (re: My Prediction About 2Day FM beating 2CH)

Scott “Can’t Bat, Can’t Bowl, Can’t Predict the Radio Ratings” Muller  gets it wrong again – this time: the clash of the titans between 2Day FM and 2CHPreviously on RadioToday I apologized for the prediction I made back in June 2012 when I said Smooth would be #1 FM in Sydney within three years .  I got it wrong by two months.  Sorry.

Then Matt responded with this comment: “That’s pretty ****ing accurate!  Can I have next week’s Lotto numbers?”  First, thanks for your comment, Matt.  Second: 6, 9, 14, 15, 32, 36, and for the seventh number just pick whatever springs to mind, Matt.  Because if you win anything with those numbers, Matt, it will be spooky if it is anything better than Division 3.

Third: the brutal truth is this, Matt - not only was I wrong about Smooth, I was also wrong when I predicted that in survey five 2Day would beat 2CH.

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Apology and Retraction re: My Previous Comments About smooth fm

Three years ago I made a bold and rash statement about smooth fm’s chances of being number one.  It turns out I was wrong, unforgivably wrong.

I now have to live with the fact that, for the rest of my life, those rash words cannot be unwritten.

All I can do now is say this.

I apologise.  Unreservedly.  Wholeheartedly.  And with tongue firmly in cheek.   

To try to make amends, here I publicly admit where I went so wrong about smooth fm…

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Why Kyle & Jackie O may force ARN’s Ciaran Davis to buy a camel


ARN has bought Australia’s #1 Breakfast Show.

Its next purchase may be a camel.  Here’s why….

=

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The Brutal Truth – Part 9

What the Fuck is 7-Second Delay?!?

(And other very handy tips for young players – including insights from Brad March on the inner workings of Martin/Molloy, Denton/Keller and other great on-air teams)


“If only I had a seven second delay surgically implanted in my brain.          
I think I would have been far more successful”.

Akmal Saleh

“It's harder to be funny than it is to be fun”
Chrissie Swan

“Sometimes a comedians brand is significantly stronger than their actual content”
Brad March
 

Frank insights from the most stellar line-up of on-air talent ever assembled in one place
without mediation or the need to negotiate the release of hostages:

Tony Martin      Wendy Harmer      Marty Sheargold      Tom Gleeson      Mick Molloy
Tom Ballard      Amanda Keller      Rosso      Mikey Robins    Matt Tilley  Chrissie Swan
Lehmo       Akmal Saleh      Tim Smith      Jo Stanley     James O'Loghlin      Craig Annis
Dave O’Neil      Tim Blackwell     Robin Bailey      Simon Kennedy      Stav Davidson
Dave Thornton      Julian Schiller     Lisa Fernandez      Jamie Row      Ciel     Joel Creasey
Tommy Little      Natalie Locke     Steve Philp       Paul Hogan      Adam Richard

Read more...

The Brutal Truth – Part 8

Who Am I?

(Dealing with self-doubt, anxiety, narcissism, and your on-air persona)
 

“To a certain extent there has to be fakery –
your anxieties, self-doubt and narcissistic tendencies aren’t appealing.
(Even though most broadcasters have those traits in spades.)
So how much do you tell?  What do you hold back?
… How do you craft an air personality that has the broadest audience appeal?”

Wendy Harmer

 

Frank insights from the most stellar line-up of on-air talent ever assembled in one place
without mediation or the need to negotiate the release of hostages:

Tony Martin      Wendy Harmer      Marty Sheargold      Tom Gleeson      Mick Molloy
Tom Ballard      Amanda Keller      Rosso      Mikey Robins    Matt Tilley  Chrissie Swan
Lehmo       Akmal Saleh      Tim Smith      Jo Stanley     James O'Loghlin      Craig Annis
Dave O’Neil      Tim Blackwell     Robin Bailey      Simon Kennedy      Stav Davidson
Dave Thornton      Julian Schiller     Lisa Fernandez      Jamie Row      Ciel     Joel Creasey
Tommy Little      Natalie Locke     Steve Philp       Paul Hogan      Adam Richard

Read more...

The Brutal Truth – Part 7

The Joy of Teams … and thai-thai-thai-MING!


“You cannot manufacture chemistry”
Mick Molloy

“Strap yourself in for a lot of compromise”
Tom Gleeson

“A win is a win for the team. Ratings follow”
Wendy Harmer

“(Meshel, Marty and I) now have such a good rhythm going
we don’t have to finitely prepare each break day to day”

Tim Blackwell

“In radio you need the team’s energy, especially doing the breaky shift”
Sarah Levett


Frank insights from the most stellar line-up of on-air talent ever assembled in one place
without mediation or the need to negotiate the release of hostages:

Tony Martin      Wendy Harmer      Marty Sheargold      Tom Gleeson      Mick Molloy
Tom Ballard      Amanda Keller      Rosso      Mikey Robins    Matt Tilley  Chrissie Swan
Lehmo       Akmal Saleh      Tim Smith      Jo Stanley     James O'Loghlin      Craig Annis
Dave O’Neil      Tim Blackwell     Robin Bailey      Simon Kennedy      Stav Davidson
Dave Thornton      Julian Schiller     Lisa Fernandez      Jamie Row      Ciel     Joel Creasey
Tommy Little      Natalie Locke     Steve Philp       Paul Hogan      Adam Richard

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The Brutal Truth – Part 6

Who’s the Boss?

(And who are YOU to tell ME what's funny, puny human?!)


“Radio is run by failed jocks hell bent on making the industry that shunned them pay”

“It was like being held at gunpoint and told
‘The person who is sadly no longer here failed to sound fun,
so enjoy yourselves …or else!’”

“Air-checks … my favourite ever was when a senior (group) manager swooped in …
… gave us a whole lot of direction about how to change our show …
… and then our local PD pulled us aside and said
‘Ignore everything he just said’!”


Frank insights from the most stellar line-up of on-air talent ever assembled in one place
without mediation or the need to negotiate the release of hostages:

Tony Martin      Wendy Harmer      Marty Sheargold      Tom Gleeson      Mick Molloy
Tom Ballard      Amanda Keller      Rosso      Mikey Robins    Matt Tilley  Chrissie Swan
Lehmo       Akmal Saleh      Tim Smith      Jo Stanley     James O'Loghlin      Craig Annis
Dave O’Neil      Tim Blackwell     Robin Bailey      Simon Kennedy      Stav Davidson
Dave Thornton      Julian Schiller     Lisa Fernandez      Jamie Row      Ciel     Joel Creasey
Tommy Little      Natalie Locke     Steve Philp       Paul Hogan      Adam Richard

Read more...

The Brutal Truth – Part 5

Ratings – and other forms of Extreme Heckling

 

“A drop in ratings is the equivalent to about a million people saying all at once,
‘Get off, you're not funny’”

“Everyone knows why ratings go up … but only after it happens”

“In radio, a man with tight jeans, cow boy boots and a pony tail
tells you whether or not you’re funny
based on the opinions of a focus group that he spoke to in the early 90’s”

 

Frank insights from the most stellar line-up of on-air talent ever assembled in one place
without mediation or the need to negotiate the release of hostages:

Tony Martin      Wendy Harmer      Marty Sheargold      Tom Gleeson      Mick Molloy
Tom Ballard      Amanda Keller      Rosso      Mikey Robins    Matt Tilley  Chrissie Swan
Lehmo       Akmal Saleh      Tim Smith      Jo Stanley     James O'Loghlin      Craig Annis
Dave O’Neil      Tim Blackwell     Robin Bailey      Simon Kennedy      Stav Davidson
Dave Thornton      Julian Schiller     Lisa Fernandez      Jamie Row      Ciel     Joel Creasey
Tommy Little      Natalie Locke     Steve Philp       Paul Hogan      Adam Richard

Read more...

The Brutal Truth – Part 4

Who is the Audience ?

(And why can't I hear them laughing anymore ?)
 

“There is nothing quite so crushing as a silent audience”

“If only half the people in a comedy club think you are funny - a hundred people laugh. 
If only half the people in a radio studio think you are funny - one person laughs”

“It's the neediest profession in the world ...
The only justification you have for your job is other people's reactions”

“With stand-up … if something doesn't work, you know. Trust me, you know”
 

Frank insights from the most stellar line-up of on-air talent ever assembled in one place
without mediation or the need to negotiate the release of hostages:

Tony Martin      Wendy Harmer      Marty Sheargold      Tom Gleeson      Mick Molloy
Tom Ballard      Amanda Keller      Rosso      Mikey Robins    Matt Tilley  Chrissie Swan
Lehmo       Akmal Saleh      Tim Smith      Jo Stanley     James O'Loghlin      Craig Annis
Dave O’Neil      Tim Blackwell     Robin Bailey      Simon Kennedy      Stav Davidson
Dave Thornton      Julian Schiller     Lisa Fernandez      Jamie Row      Ciel     Joel Creasey
Tommy Little      Natalie Locke     Steve Philp       Paul Hogan      Adam Richard

Read more...

The Brutal Truth – Part 3

Welcome to the Belly of the Very Hungry Beast

(content-hungry radio)


Frank insights from the most stellar line-up of on-air talent ever assembled in one place
without mediation or the need to negotiate the release of hostages:

Tony Martin      Wendy Harmer      Marty Sheargold      Tom Gleeson      Mick Molloy
Tom Ballard      Amanda Keller      Rosso      Mikey Robins    Matt Tilley  Chrissie Swan
Lehmo       Akmal Saleh      Tim Smith      Jo Stanley     James O'Loghlin      Craig Annis
Dave O’Neil      Tim Blackwell     Robin Bailey      Simon Kennedy      Stav Davidson
Dave Thornton      Julian Schiller     Lisa Fernandez      Jamie Row      Ciel     Joel Creasey
Tommy Little      Natalie Locke     Steve Philp       Paul Hogan      Adam Richard
 

Read more...

Snow FM / 2XL has a vacancy for a Program Director.  Details

 

 

 
 
 
 
 

7XS has a vacancy for a Breakfast Announcer. Details

 
 
 
 
 
 
 

ABC has a vacancy for a Radio Presenter / Producer based in Sale. Details.

 
 
 
 
 
 
 
 

ABC has a vacancy for a Radio Producer based in Launceston. .Details.

 
 

Nova Entertainment are looking for Announcers for their Talent Bank. Details.

Gulf News Broadcasting based in Dubai are looking for a Head of Content. Details.

 

 
 

West Coast Radio has a vacancy for a Direct Sales Rep. .Details.

 

 

 

 

 

 
 

ABC has a vacancy for a Breakfast Producer based on the Gold Coast.  Details

 
 
 
 
 

ABC has a vacancy for a Radio Presenter based in Horsham. Details

 
 
 
 
 
 

ABC has a vacancy for a Rural Reporter based in Mildura. Details.

 
 

Triple J has a vacancy for a Special Projects Producer.  Details.

 
 
 
 
 

Recent Comments

Jocelin Abbey will lead the ABC Radio and Regional Marketing team as the new Head of Radio and Regional Marketing

 

David Salmon is the new GM of Radio TAB. He joins the national racing brand from Seven where he was Brisbane Deputy Director of News. 

 
 
 
 

Chris Sewell is joining Wave FM Wollongong in June as their afternoon announcer/Social Media Guru.

 

 
 
 
 
 

Samantha Rose Spence is the new Executive Producer of Brisbane’s Nova 106.9’s Ash, Kip & Luttsy.

 

 
 
 
 
 

Tony Aldridge has been appointed as Content Director at i98FM Wollongong

 

Brisbane Broncos player Sam Thaiday is now part of a new weekend breakfast show on Nova 106.9.

 

 

 

 

 

 
 
 
 
 

Former 4BC News Director Scott Mayman joins the Super Radio Network as the new breakfast presenter on Radio 97 Tweed Heads,

 
 
 
 
 

Nicole Bence is joining NOVA Entertainment as thier new Digital Commercial Director 

 

 
 
 

Most Read (Last 30 Days)

Adelaide Advertisers

1. National Tiles National Tiles Co Pty Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Coles Coles Group Ltd (Wesfarmers Ltd)
4. Puratap Puratap Pty Ltd
5. Barnacle Bill Barnacle Bill

Brisbane Advertisers

1. National Tiles National Tiles Co Pty Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Coles Coles Group Ltd (Wesfarmers Ltd)
4. Australian National Security Attorney-General's Department
5. Geeks2U Geeks2U Pty Ltd

Central Coast Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Central Coast Holden Central Coast Holden
4. Central Coast Chrysler Jeep Dodge Central Coast Motor Group
5. Mega Save Chemist Mega Save Chemist

Gold Coast Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Pacific Fair AMP Ltd
4. Beds 'R' Us Beds 'R' Us Pty Ltd
5. Inspirations Paint Inspirations Paint Store (Holdings) Ltd

Melbourne Advertisers

1. National Tiles National Tiles Co Pty Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Digital Radio Plus Commercial Radio Australia Ltd
4. Coles Coles Group Ltd (Wesfarmers Ltd)
5. Australian National Security Attorney-General's Department

Newcastle Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Newcastle Knights Newcastle Knights
4. Nobby Kitchens Nobby Kitchens
5. Finance Ezi Finance Ezi Pty Ltd

Perth Advertisers

1. Harvey Norman Harvey Norman Holdings Ltd
2. Coles Coles Group Ltd (Wesfarmers Ltd)
3. Digital Radio Plus Commercial Radio Australia Ltd
4. Australian National Security Attorney-General's Department
5. Forty Winks Forty Winks Franchising Pty Ltd

Sydney Advertisers

1. Harvey Norman Harvey Norman Holdings Ltd
2. Bing Lee Bing Lee Electrics Pty Ltd
3. Digital Radio Plus Commercial Radio Australia Ltd
4. Coles Coles Group Ltd (Wesfarmers Ltd)
5. Masterton Homes Masterton Homes Pty Ltd

Wollongong Ratings

1 I98 23.8 (28.5) WIN
2 Wave FM 16.0 (17.3) GRANT
  • 10+ share Mon-Sun, Survey 1/2014
  • IRIS Research

Wellington Ratings

 

  NewstalkZB 15.2 (13.5) NZME
  The Breeze 9.3 (12.9) Mediaworks
  The Hits 6.3 (7.6) NZME
  ZM 8.0 (7.8) NZME
  The Sound 7.1 (5.1) Mediaworks
  The Rock 4.8 (6.7) Mediaworks
  The Edge 7.0 (6.5) Mediaworks
  Coast 6.8 (6.3) NZME
  • 10+ share, Survey 1/2016 (Brackeys Survey 2/2015)

Warrnambool Ratings

1 Coast FM 37.7 - Ace
2 3YB 21.7 - Ace
3 triple j 7.3 - ABC
4 ABC Local Radio 4.0 - ABC
5 ABC Radio Nat. 2.5 - ABC
6 Classic FM 1.5 - ABC
  • 10+ share Mon-Sun, Survey 1/2015
  • Xtra Research

Sydney Ratings

 

 

  2GB 121 (11.6) MRN
 ABC 702 9.7 (9.0) ABC
  WSFM 8.1 (7.0) ARN
  TRIPLE M 6.7 (7.1) SCA
 KIIS 1065 9.4(9.8) ARN
 smoothfm 95.3 6.9 (8.6) NE
 Nova 96.9 5.9(6.8)NE
 triple j7.8(7.6) ABC
  • 10+ share Mon-Sun, Survey  2/2016

 

Perth Ratings

  Mix 94.5 13.8 (150) SCA
  Nova 93.7 13.7 (13.7) NE
  96FM 8.4 (7.9) ARN
  triple j 10.6 (9.7) ABC
 ABC7209.7(10.0)ABC
  hit 929 10.3 (10.9) SCA
  6PR 7.6(8.2)MRN
  6IX 3.6 (4.3) CAP
  • 10+ share Mon-Sun, Survey 2/2016
 
 

Newcastle Ratings

1 KOFM 1563 (15.3) SCA
2 ABC1233 13.6 (11.9) ABC
3NXFM 10.7(11.6) SCA
4 2HD 10.4 (9.8) BOG
5 Triple J 9.9 (9.9) ABC
6New FM8.5(10.0)BOG
7 Classic FM 4.0 (3.) ABC
  • 10+ Share Mon-Sun, Survey 1/2015

 

Melbourne Ratings

 

  3AW 15.2 (12.9) MRN
  ABC 774 10.0 (11.1) ABC
  Gold 9.0 (8.9) ARN
  Triple M 7.2 (6.9) SCA
  Fox FM 8.3 (8.6) SCA
  smooth935 7.8 (6.9) NE
  KIIS 101.1 6.6 (6.4) ARN
 Nova 100 6.2(6.0)NE
  • 10+ share Mon-Sun, Survey 2/2016
 

Gold Coast Ratings

1 Hot Tomato 14.2 (14.1) HT
2 Gold FM 11.9 (14.3) SCA
3 Sea FM 9.6 (9.5) SCA
4 ABC 91.7FM 7.9 (6.7) ABC
5 triple j 7.8 (9.4) ABC
6 ABC612 5.2 (3.3) ABC
7 Radio National 2.5 (2.3) ABC
  • 10+ Share Mon-Sun, Survey 1/2015

 

Christchurch Ratings

 

  Newstalk ZB 10.7 (11.7) NZME
  More FM 16.8 (14.3) Mediaworks
  The Breeze 10.2 (10.8) Mediaworks
  The Rock 8.3 (11.0) Mediaworks
  The Edge 7.7 (7.4) Mediaworks
  The Sound 10.8 (9.2) Mediaworks
  The Hits 3.7 (4.3) NZME
  • 10+ share, Survey 1/2016 (Brackets Survey 2/2014)

Canberra Ratings

  104.7 17.9 (18.8) SCA
  ABC666 15.9 (15.3) ABC
  Mix 106.3 13.6 (13.9) SCA
  Classic FM 10.0 (8.6) ABC
  triple j 8.2 (8.2) ABC
  2CC 6.8 (6.1) Capital
  2CA 6.0 (5.5) Captial
  Radio National 3.9 (3.6) ABC
  • 10+ share Mon-Sun, Survey 3/2015

 

Brisbane Ratings

 

 97.3FM13.8(12,1)ARN
 Nova 106.9 11.7(11.0)NE
 ABC61210.1(9.6) ABC
  4MMM 9.7 (10.8) SCA
 hit105.3 11.4(10.3) SCA
  4KQ 8.0 (8.2) ARN
  TRIPLE J 7.0 (8.4) ABC
  4BC 5.4 (5.0) MRN
 Magic 882 2.3(2.8) MRN
  • 10+ share Mon-Sun, Survey 2/2016
  • B105 now hit105.3

Auckland Ratings

  Newstalk ZB 13.6 (13.7) TRN
  Coast  8.8 (9.4) TRN
  The Edge 6.6 (6.6) Mediaworks
  The Sound 5.7 (5.7) Mediaworks
  The Breeze 7.1 (7.1) Mediaworks
  The Hits 5.7 (4.3) TRN
  ZM 4.7 (4.7) TRN
  Mai FM 6.8 (5.2) TRN
  • 10+ share, Survey 1/2016 - In Bracket Survey 2/2014

Adelaide Ratings

 

  Mix 102.3 11.4 (11.4) ARN
 Nova 91.9 11.5 (11.6) NE
  FIVEaa 9.2 (9.6) NE
 ABC89112.3(12.6) ABC
  Cruise 6.8 (7.2) ARN
  Triple M 11.5 (10.2) SCA
  hit107 10.9 (10.1) SCA
 triple j 6.8 (8.1) ABC
  • 10+ share Mon-Sun, Survey 2/2016 (GfK)
 
CompanyStock IDPriceChange
Southern Cross Media
SXL
1.23
0.00%
APN News & Media
APN
0.660
0.00%
Fairfax Media
FXJ
0.915
0.00%
Macquarie Radio
MRN
0.800
0.00%
Pacific Star Network
PNW
0.200
0.00%
Oceania Capital
OCP
1.65
0.00%
Ten Network
TEN
1.04
0.00%
Seven West Media
SWM
1.05
0.00%
Nine Entertainment
NEC
1.20
0.00%
Prime Media
PRT
0.335
0.00%

 

 
 
 

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