The Top 10 Greatest Promotions ever run on FM radio

In Brad March’s article on the 40 Greatest Promotions ever run on FM radio here, he said:

“Radio promotions put the wow factor into radio. Promotions, stunts and contests can create word of mouth, increase awareness & recall, drive cume & market share, create compelling listening and are great revenue drivers for advertisers.”

Over the past week we’ve combined Brad’s list with all of your suggestions to find the definitive Top 10 Greatest Promotions ever run on FM radio.

As SW commented a few days ago, “Don’t know about anybody else but I’ve found this article a bit inspirational for getting the creative promotions juices flowing.” We hope it has done the same for you. But…..down to business….

From your votes, comments, and emails (and we had quite a few) here are the completely unscientific results…..

10		Crack the Code
9		Battle of the Sexes
8		Secret Sound
7		Capril
6		Beat The Bomb
5		Rocktober
4		Wheelie Bin of Fortune
3		Caravan of Courage
2		Two Strangers and a Wedding
1		The Fugitive