Pure radio marketing genius

One from the Vault. It's from the US, it's a studio tour from 1991 - now this is marketing genius.

Marvel at the innovations - like recording Cd's to Carts - Winning!

A Production Director wearing a Tie -  Winning!

And these guys clicked into this whole multi-tasking thing way ahead of us - a  PD  that is also the MD - we can feel that bottom line humming - Winning!

And  our favourite - every station needs a mascot, every station needs "Billy the Back to Back Bear" - at this point honestly, the minds boggles - but more Winning! 

 

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Flashback - Oh, that 90s style

Some radio ads age really well. Others, well not so much.

Check out this Melbourne radio ad from 1995.

Warning: features some really bad acting and dodgy lines like: "Oh they're fun."

"We wake up in the morning and after a while we're having fun."

Shocker!

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Remember when.....

SCA Melbourne journo James Lake was recently flicking through an archived Herald Sun from September 12, 2001 and found this old ratings article.

Fox FM's Tracy & Matt went to #1, knocking off 3AW for the first time. Fox had a 17.2 share, Brian Ford was programming the station, and Hinch was on 3AK breakfast.

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Steve Vizard's Tonight Live / Austereo simulcast

In 1990, Steve Vizard's Tonight Live did a simulcast show that aired on the Australian Television network and the Today network.

2Day FM, Fox FM, B105, SAFM, The Eagle and FM104.7 were the stations that took the broadcast and the show featured live crosses to personalities at each station.

While Mike Perso (now smooth Melbourne breakfast) sat next to Vizard in the 'studio', other radio people included Rob McCasker (B105), Mike Hammond (2Day) and Grubby & Dee Dee (Fox).

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Hot 30 throwback

Jackie O posted this on social media during the week.

It's the old Hot 30 lineup of Ugly Phil and Jackie O with Ben Dillon-Smith (second from right) and Vanessa the Undresser (far left) but can you name the girl on the far right ?

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5KA prepare for 2001 reunion

Former 5KA Adelaide jock Greg Clark has posted this video on the 5KA/KAFM Facebook page.

It was a Today Tonight story that ran prior to the station reunion in 2001. It features famous Adelaide voices like Vaughan Harvey, John Williams, John Vincent, David Day, Neil Humphreys, Greg Clark, John Pemberton and John Dean going through the old building which is no longer a radio station.

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The Top New Talent To Watch.....in 1990

With The Top New Talent To Watch in 2014 just released, here is a classic aircheck from the guys who would have been on our list if Radio Today was around in the early 90s.

This is Gibson and Duckworth from Triple M Brisbane breakfast direct from The Vault (via Liam Renton)

Have a listen to the amount of characters the show featured, all voiced by Dave Gibson.

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4 personalities long before radio

With kids going back to school this week, a few Aussie radio personalities have shared pics of themselves when they were in primary school.

Butter wouldn't melt etc....

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Why the techs say no drinks in the studio

Back in 2012 at 98 Rock in Baltimore, Maryland, USA, announcer Mickey Cucchiella knocked his cup of coffee into the panel. Here's the audio of what happened next.

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or hear it here

See the damage one cup of coffee caused .....

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FM is Fox Music

An entry into the Radio Today Vault is this pic from the 80s.

Barry Bissell and Dee Dee Dunleavy are apparently in the pic but can you name any others ?

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C91.3 FM has a vacancy for a Sales Manager.Details.

 

 

SCA are looking for a Network On Air Announcer/ Producer based in Townsville.Details.

 

 

 

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C91.3 FM has a vacancy for a Sales Executive. Details.

 

 

SCA are looking for a Breakfast Announcer for HOT FM Central Queensland.  Details.

 

 

ARN has a vacancy for an Account Director based in MelbourneDetails.

Grant Broadcasters are looking for a Sales Executive in Darwin for Hot 100 and Mix 104.9.  Details.

Hope 103.2 Sydney have a role for a Breakfast co-host. Details.

 

Grant Broadcasters are looking for a Program and Content Director for 7AD, 7BU and Sea FM based on the North West Coast of Tasmania.  Details.

NZME are looking for a Senior Brand Engagement Coordinator for ZM based in Auckland. Details.

 

Radio Release has a vacancy for a Release Coordinator based in Melbourne. Details.

Recent Comments

Toni Pipicelli has joined Foxtel as Group Program Manager for Smooth and Max.

Dan King, formerly of Nova, SCA and MCM, will join Foxtel in May as Sound Designer for Fox 8 and Arena.

 

"Dangerous” Dave Williams is moving to be anchor of The Rush Hour with James Brayshaw & Billy Brownless on Triple M Melbourne.

Jake Chapman has moved from Hot Tomato Gold Coast to Rebel FM.

 

Stephanie Hobbs is moving from SCA Townsville to the ARN Melbourne newsroom replacing Kiara Parker.

 
 

Most Read (Last 60 Days)

Adelaide Advertisers

1. Harvey Norman Harvey Norman Holdings Ltd
2. Coles Coles Group Ltd (Wesfarmers Ltd)
3. The Hospital Research Foundation Home Lottery The Hospital Research Foundation
4. Puratap Puratap Pty Ltd
5. Radio Rentals Radio Rentals Group

Brisbane Advertisers

1. National Tiles National Tiles Co Pty Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Coles Coles Group Ltd (Wesfarmers Ltd)
4. Sportsbet.com.au Sportsbet Pty Ltd
5. 7-Eleven 7-Eleven Stores Pty Ltd

Central Coast Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Australian Labor Party Australian Labor Party
4. Outdoor Elegance Outdoor Elegance
5. Dan Murphy's Woolworths Ltd

Gold Coast Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Cricks Tweed Crick Auto Group
4. Dan Murphy's Woolworths Ltd
5. Kool Kids Early Learning Centres Kool Kids Early Learning Centres

Melbourne Advertisers

1. National Tiles National Tiles Co Pty Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Coles Coles Group Ltd (Wesfarmers Ltd)
4. The Royal Melbourne Hospital Home Lottery The Royal Melbourne Hospital Foundation
5. Radio, It's A Love Thing Campaign Commercial Radio Australia Ltd

Newcastle Advertisers

1. Domayne Harvey Norman Holdings Ltd
2. Harvey Norman Harvey Norman Holdings Ltd
3. Joyce Mayne Harvey Norman Holdings Ltd
4. Nobby Kitchens Nobby Kitchens
5. Vickers Home Improvements Vickers Home Improvements

Perth Advertisers

1. Harvey Norman Harvey Norman Holdings Ltd
2. Coles Coles Group Ltd (Wesfarmers Ltd)
3. Radio, It's A Love Thing Campaign Commercial Radio Australia Ltd
4. Intergenerational Report Department Of The Treasury
5. William Hill Australia App William Hill Australia Trading Pty Ltd

Sydney Advertisers

1. Harvey Norman Harvey Norman Holdings Ltd
2. Coles Coles Group Ltd (Wesfarmers Ltd)
3. Mortgage House Mortgage House Of Australia
4. Brydens Brydens
5. Sportsbet.com.au Sportsbet Pty Ltd

Adelaide Ratings

1 Mix 102.3 13.8 (15.5) ARN
2ABC89112.5(10.0) ABC
3Nova 91.911.3(11.2)NE
4FIVEaa 10.4(11.4)NE
5Triple M 9.7(10.8)NE
6Cruise 13239.2(8.1)ARN
7triple j8.3(6.6) ABC
8hit1075.9(8.1) SCA
  • 10+ share Mon-Sun, Survey 1/2015 (GfK)
  • hit107 on-air Oct 2014, was SAFM

Canberra Ratings

1 104.7 17.3 (17.5) SCA
2 Mix 106.3 16.8 (15.9) SCA
3 ABC666 16.4 (15.6) ABC
4 triple j 10.0 (10.3) ABC
5 Classic FM 8.2 (10.2) ABC
6 Radio National 7.6 (6.9) ABC
7 2CC 7.0 (6.6) Capital
  • 10+ share Mon-Sun, Survey 2/2014

 

Melbourne Ratings

1 3AW 13.6 (12.8) Fairfax
2 ABC 774 10.7 (10.0) ABC
3 Fox FM 7.6 (8.5) SCA
4 Triple M 7.4 (6.8) SCA
5Nova 100 7.3(7.8)NE
6smoothfm 91.5 7.2(7.4)NE
7 KIIS 101.1 7.1 (6.3) ARN
  • 10+ share Mon-Sun, Survey 1/2015
  • Mix101.1 now KIIS 101.1 

Auckland Ratings

1 Newstalk ZB 13.4 (13.0) TRN
2 Coast  9.6 (8.1) TRN
3 The Edge 7.8 (6.0) Mediaworks
4 The Breeze 7.0 (6.5) Mediaworks
5 Classic Hits 6.7 (5.9) TRN
6 ZM 5.9 (5.6) TRN
7 Mai FM 5.2 (4.3) TRN
  • 10+ share, Survey 1/2014

Christchurch Ratings

1 Newstalk ZB 17.0 (16.1) TRN
2 More FM 10.7 (11.8) Mediaworks
3 The Breeze 10.2 (8.8) Mediaworks
4 The Rock 9.0 (10.3) Mediaworks
5 The Edge 6.9 (6.5) Mediaworks
6 The Sound 6.0 (6.4) Mediaworks
7 Classic Hits 5.7 (5.7) TRN
  • 10+ share, Survey 1/2014

Gold Coast Ratings

1 Gold FM 14.3 (15.0) SCA
2 Hot Tomato 14.1 (13.9) HT
3 Sea FM 9.5 (8.8) SCA
4 triple j 9.4 (7.6) ABC
5 ABC 91.7 FM 6.7 (6.6) ABC
6 ABC612 3.3 (4.2) ABC
7 ABC FM 2.9 (2.2) ABC
  • 10+ Share Mon-Sun, Survey 3/2014

 

Wellington Ratings

1 NewstalkZB 15.3 (10.5) TRN
2 The Breeze 13.7 (14.6) Mediaworks
3 ZM 11.3 (12.4) TRN
4 The Sound 7.5 (7.1) Mediaworks
5 The Rock 7.4 (8.3) Mediaworks
6 The Edge 6.6 (8.3) Mediaworks
7 Coast 5.7 (4.6) TRN
  • 10+ share, Survey 1/2014

Central Coast Ratings

1 Sea FM 17.7 (12.4) SCA
2 2GO FM 13.2 (17.5) SCA
3 Star 104.5 11.4 (14.3) NE
4 ABC 92.5 10.7 (9.9) ABC
5 2GB 9.8 (8.9) MRN
6 triple j 5.8 (5.2) ABC
7 WSFM 2.8 (0.7) ARN
  • 10+ overall share Mon-Sun, Survey 1/2012
  • Nielsen Media Research

Sydney Ratings

1 2GB 13.0 (12.1) MRN
2ABC 7029.5(8.5)ABC
3KIIS 10658.7(8.6) ARN
4WSFM 7.9(8.9)ARN
5Nova 96.9 7.6(7.5)NE
6smoothfm 95.3 7.3(6.6)NE
7triple j6.5(6.5) ABC
  • 10+ share Mon-Sun, Survey 1/2015

Brisbane Ratings

197.3FM14.6(12.3)ARN
2Nova 106.9 10.8(13.5)NE
3ABC61210.7(8.5) ABC
4triple j 9.4(9.0) ABC
5B105 9.3(9.7) SCA
6Triple M 8.7(8.8) SCA
7 4KQ 8.6 (7.1) ARN
  • 10+ share Mon-Sun, Survey 1/2015

Newcastle Ratings

1 KOFM 15.3 (15.3) SCA
2 ABC1233 11.9 (11.1) ABC
3NXFM 11.6(9.7) SCA
4New FM10.0(9.3)BOG
5 triple j 9.9 (10.8) ABC
6 2HD 9.8 (10.3) BOG
7 Classic FM 3.9 (4.7) ABC
  • 10+ Share Mon-Sun, Survey 3/2014

 

Perth Ratings

1 Mix 94.5 14.9 (13.8) SCA
296FM11.5(10.2)ARN
3 Nova 93.711.4 (12.6) NE
4ABC72010.3(9.6)ABC
5triple j 9.0(11.0) ABC
6 6PR 8.4(7.3)Fairfax
792.9 6.4(8.2) SCA
  • 10+ share Mon-Sun, Survey 1/2015
  • 96FM now owned by ARN

Wollongong Ratings

1 I98 23.8 (28.5) WIN
2 Wave FM 16.0 (17.3) GRANT
  • 10+ share Mon-Sun, Survey 1/2014
  • IRIS Research

Albury Ratings

1 Star FM 22.9* (22.7)** SCA
2 The River 20.7* (27.0)** SCA
3 2AY 16.6* (11.9)** ACE
4 ABC Local Radio 14.0* (11.2)** ABC
5 triple j 9.9* (4.2)** ABC
6 Radio National 2.2* (1.6)** ABC
  • 10+ share Mon-Sun, Survey 1/2014
  • * Xtra Research/ ** Nielsen 
CompanyStock IDPriceChange
Southern Cross Media
SXL
1.14
0.00%
APN News & Media
APN
1.01
0.00%
Fairfax Media
FXJ
0.940
0.00%
Macquarie Radio
MRN
1.10
0.00%
Pacific Star Network
PNW
0.285
0.00%
Oceania Capital
OCP
1.34
0.00%
Ten Network
TEN
0.220
0.00%
Seven West Media
SWM
1.42
0.00%
Seven Group Holdings
SVW
7.09
0.00%
Nine Entertainment
NEC
2.12
0.00%
Prime Media
PRT
0.875
0.00%

Most Commented (All Time)