Bunbury Ratings: Hit Network remains #1, strong book for triple j

Assistant Editor

Hit Southwest is the top radio station in Bunbury, with the latest ratings showing the station was listened to most by 27.2% (-3.6) or People 10+.

Rising to second spot was triple j, with a significant gain to 18.3% (+4.3) in the region.

ABC Southwest and Triple M rounded out the top four stations in Bunbury, for the first Bunbury survey since October of 2016.

Looking into the dayparts, Ben & Liam mirrored their station’s performance, rising to 18.8% (+4.8) on Breakfast.

But it wasn’t enough to knock off Hit Southwest Brekky team Jesse and Juelz, who hold 26.8% (-5.0).

The combination of Carrie & Tommy followed by Hughesy & Kate was sufficient to see Hit easily take out the #1 Drive spot.

The latest Bunbury survey was conducted by Xtra Insights between August 12 and August 31, 2019.

As with all regional surveys, Xtra Insights surveys don’t produce a traditional share figure but rather a percentage of the listeners who indication the station or daypart they listened to most.

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Recent comments (7)
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Pauline
10 Sep 2019 - 6:33 pm

How can a cume of 561,000 exist in a market where its main hub (Bunbury) only has a population of only 33,075?

Can someone please explain.

Mick
11 Sep 2019 - 9:48 am

Holy smoke triple J overtaking Triple M. Impressive.

nick bartlett
11 Sep 2019 - 9:49 am

Hit, Triple M, JJJ, ABC, RN……….not a locally branded radio station in the entire region. Why not just rename Bunbury as Brisbane?

Stats guy
11 Sep 2019 - 1:32 pm

Pauling you’ll find that the number quoted covers an entire region and its potential audience. I thought it was250k-300k something like that.

Guy
11 Sep 2019 - 1:34 pm

Nick shape of things to come. More Nova’s, KISS’s, Smooths, Virgins etc etc mark my words. Should rebrand GB and AW too to ‘ Talk Radio ‘

Nick
11 Sep 2019 - 1:52 pm

@Pauline, it’s 56,100.

Question?
11 Sep 2019 - 5:19 pm

Where’s Spirit?

Also I wonder if the launch of Wave FM In Mandurah last year has played a part in Triple Ms numbers here?

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