Full program for 2018 Radio Alive conference announced

Former Assistant Editor

The 2018 Radio Alive conference program has today been released in full, with former CEO and chair of ad agency Leo Burnett Todd Sampson, and ABC News Breakfast co-presenter Virginia Trioli new additions.

Acclaimed presenter and documentary maker Sampson will present a session called Brain Power, aiming to provide practical tools and strategies to boost creativity.

Two-time Walkley award winner and ABC News presenter Trioli returns after a Q&A panel last year to lead a discussion panel on the influence and impact of the media in and on society.

There will also be three podcast sessions:

I Have an Idea for a Podcast, Will You Sign Me Up? features award-winning US producer Julia Henderson, Nova’s Jay Walkerden and SCA’s Grant Tothill. Moderated by CRA head of digital Jaime Chaux the session looks at what it takes to turn an idea into a viable podcast series.

Building Your Podcasting Game is set to explore how radio professionals include podcasts in existing careers and how they are are developing new skills doing so.

Finally, Did You Want a Brand with That? explores what clients are looking for in branded content podcasts.

Another session will be presented by GfK’s Dr Marten Boyer, who will explain the world-first initiative that will take an evidence-based approach to developing the next iteration of RAM in Australia called Preparing for Hybrid Radio Audience Measurement.

NOVA Entertainment CEO Cathy O’Connor will also speak on the future of buying radio.

Kate Langbroek, Kate Ritchie, Ben Fordham and Will McMahon will also share their insights on the secrets to success in the Drive shift on commercial radio.

The keynote address will be delivered by Kate Burleigh, Amazon Alexa Skill’s Country Manager for Australia and New Zealand.

“Each year the conference provides a forum for robust discussion on the radio industry and attracts key industry speakers and we look forward to a day of stimulating debate,” said Commercial Radio Australia CEO Joan Warner.

The 2018 Radio Alive conference takes place on October 19 at the Melbourne Convention & Exhibition Centre, a day before the ACRAs.

Check out the program in full.

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John
9 Oct 2018 - 2:58 am

The secrets to success in drive? By two presenters working in struggling shows? Hmmm… Cred?

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