PodcastOne’s Australian content now available on Spotify
Podcasts from Southern Cross Austereo‘s platform PodcastOne are now available on Spotify.
The Swedish streaming giant already hosts half a million podcasts globally, and now PodcastOne AU’s suite of local podcasts will join the platform, as a result of a new partnership between SCA and Spotify.
The move brings SCA in line with its biggest competitor networks, with NOVA Entertainment and ARN podcasts already available on the streaming service.
The new distribution agreement between SCA, PodcastOne Australia and Spotify sees 70 podcasts initially made available this month, with more to follow.
“We are delighted to be partnering with Spotify to expand the distribution of PodcastOne’s Australian titles – ensuring stronger reach, accessibility and discovery for both our Podcast creators and consumers alike,” said SCA chief executive Grant Blackley.
“We recognise Spotify’s reach and value and look forward to working closely with their Australian team. SCA will continue to look at additional future platforms to improve PodcastOne’s distribution where commercial terms are appropriate.”
Some of PodcastOne’s popular titles include The Hamish & Andy Podcast, Mark Howard’s The Howie Games, The Mentor with Mark Bouris, Rosie Waterland’s Just the Gist and My Mum Says My Memoir Is A Lie, Greg Rust’s Rusty’s Garage, Mark Pesce’s Next Billion Seconds, Adam Shand’s Understate and At Large crime series, Amelia Phillips’ Healthy Her, Katie Williams’ Better For It, David Koch’s Kochie’s Easy Steps to Financial Success and Kochie’s Guide to Starting your own Business and Sarah Grynberg’s A Life of Greatness.
“Spotify’s goal is to continue leading the streaming revolution by providing the best in audio content, customised for our listeners and accessible on-demand, on any device, everywhere,” added Spotify ANZ managing director Karen Lawson.
“That revolution started with music and continues with podcasts, and we could not be happier to welcome PodcastOne’s amazing line-up of audio content to our platform in 2020.”